Bud Light Brings Back Esports All-Stars Program
“With a passion to penetrate the market of esports enthusiasts, Bud Light decided to bring its All-Stars program back for a second year with the official announcement coming later today.”
Bud Light celebrates 35 years
“If you are a Bud Light fan you would love this! It is in its purest, purest form.”
Bud Light All Stars Returns for 2017, Nominees Revealed
“Bud Light has announced the second year of its Bud Light All Stars Program, which sees players from across several games selected to be highlighted as "All-Stars," voted in by fans from around the world. The program has been expanded from last year, which will now run from late June through December."
The maker of Bud Light is investing $2 billion to make its beer ‘more sophisticated’
“The world’s largest beer company, maker of Budweiser, Bud Light, Beck’s and Stella Artois, is investing $2 billion in American brewing operations over the next four years.”
Bud Light All-Stars returns
“Whilst much has been said about Bud Light and their efforts in esports, the brand remains undeterred and continues to plug away in the space.”
Bud Light bringing back esports All-Stars
“Bud Light is bringing back its All-Star program for esports players for a second year.”
Bud Light continues its All-Star esports program
“Following its entry into the industry last year, Bud Light is continuing its esports program in 2017. This year 16 North American players from four titles have been nominated for a chance to be a “Bud Light All-Star.”
Bud Light levels up digital focus for second year of esports push
“Bud Light has opened up voting for its 2017 Bud Light All-Star nominees in esports covering four video games including Call of Duty, Counter-Strike: Global Offensive, Hearthstone and Street Fighter V, per a company news release.”
Esports meets mainstream: Looking back on Bud Light's failed entry into esports one year later
“Bud Light’s esports All-Stars program was made up of a series of the kinds of mistakes that could only be made by a company completely out of touch with the esports community. But going beyond the fact that it was a poorly thought out, poorly implemented mess of a promotion, it may have set back the growth of adult content sponsors in esports in a way that we haven’t been able to comprehend until getting a whole year out from the failure."
3 top chefs, 2 recipes and 1 iconic beer: Charlotte chefs cook with Bud Light
“It’s perhaps THE most ubiquitous beer — just ask any football fan, house party host or the late-night bar hopper. It’s Bud Light."
Bud Light Esports-@DarrenHeitner (44.6k followers)
“#Esports All-Stars program brought back by @budlight for 2nd year”
Bud Light Esports-@PVPLive (91.6k followers)
“@BudLightEsports returns for 2017 and has revealed the nominees. Check out who made the list:http://pvp.live/2rlH0Cj”
Bud Light Houston-@SherryKHOU (5,649followers)
“Happy Birthday @budlight In the "rail yard" at the #houston plant‼ #khou live mornings‼”
